Trade2Base vs Accelo
Accelo is a professional services automation platform for agencies, IT firms and consultancies. Trade2Base is built for UK trade SMBs — with field dispatch, Gas Safe compliance, campaign attribution and a 7-day free trial from £29/month.
Feature comparison
| Feature | Trade2Base | Accelo |
|---|---|---|
Campaign attribution (ad ROI) Accelo is a professional services platform without marketing attribution | ||
AI campaign copywriting Accelo has no AI creative tools | ||
WhatsApp Business messaging Accelo does not integrate with WhatsApp Business | ||
Direct mail integration | ||
VAT-compliant invoicing Accelo has invoicing but not UK VAT-specific workflows | ||
Gas Safe cert storage Accelo has no UK trade compliance features | ||
Customer self-serve portal Accelo has a client portal for professional services | ||
Quote digital sign-off Accelo has quote and proposal management | ||
Job scheduling & dispatch Accelo has project and task scheduling, not field dispatch | ||
Mobile app (iOS & Android) | ||
Service contracts / PSM Accelo has strong retainer and contract management for professional services | ||
Xero / QuickBooks integration Accelo integrates with Xero and QuickBooks | ||
Per-business pricing Accelo charges per user | ||
7-day free trial Accelo offers a trial | ||
UK-based support Accelo is Australia-headquartered with global operations | ||
SMB accessible (under £200/mo) Accelo can be under £200/mo for small teams | ||
Field dispatch with GPS tracking Accelo is for office-based professional services, not field dispatch | ||
Gas Safe / NICEIC compliance docs |
Based on published feature sets as of May 2026. Verify current Accelo pricing and features directly.
Where Trade2Base pulls ahead
Built for field service, not professional services
Accelo is built for IT firms, marketing agencies, consultancies and other office-based professional services businesses. It has project management, retainer billing and client portals designed for that world. Trade2Base is built for trade businesses — field dispatch, Gas Safe certificates, van-based engineers, job photos, and UK trade compliance are built in.
Campaign attribution for trade businesses
Accelo manages service delivery for agencies and consultancies — it has no concept of where customers come from or which marketing channels drive revenue. Trade2Base connects Google Ads, Facebook and local directories to the jobs and revenue they generate, showing cost-per-booked-job by channel for trade businesses spending on digital marketing.
UK trade compliance built in
Gas Safe registration storage, NICEIC certificate management, CIS subcontractor tax handling — none of these are features of professional services platforms like Accelo. Trade2Base was built for UK trade businesses from day one, with UK compliance workflows baked into every job.
Pricing comparison
| Scenario | Trade2Base | Accelo | Notes |
|---|---|---|---|
| Solo engineer | £29/mo | $24+/mo per user | Accelo per-user USD pricing |
| 5-engineer team | £99/mo | $120+/mo (USD) | Trade2Base flat vs per-user |
| Field dispatch | ✓ Built in | Not available | Accelo has no field dispatch |
| Campaign attribution | ✓ All plans | Not available | |
| UK Gas Safe compliance | ✓ Built in | Not available | |
| WhatsApp integration | ✓ All plans | Not available |
Trade2Base pricing is fixed in GBP. Accelo pricing is USD per user — verify with Accelo directly.
When Accelo might suit you better
- You run an IT managed services company, digital agency, engineering consultancy or other professional services business where retainer billing, project tracking and client communication are your core operational challenges
- Your work is primarily office-based and project-based — Accelo is designed for teams that bill by the hour or retainer, manage projects across multiple workstreams and need client-facing portals for agency-style work
- You need strong integration with professional services tools like email (Gmail/Outlook), CRM and project management platforms in an agency or consultancy context
- You have a mixed team of field and office workers and need a platform that can handle both project management for office staff and some scheduling for field technicians
Try Trade2Base free for 7 days
Built for trade businesses, not agencies. UK compliance, field dispatch and campaign attribution — all included.
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