trade2base.
Software comparison · 2026

Trade2Base vs ServiceTrade

ServiceTrade is a US commercial HVAC, fire protection and mechanical service platform. Trade2Base is built for UK trade businesses — with Gas Safe compliance, VAT invoicing, GBP pricing and campaign attribution from £29/month with a 7-day free trial.

Our verdict:Trade2Base for UK trade businesses. ServiceTrade for US commercial HVAC and fire contractors.

Feature comparison

FeatureTrade2BaseServiceTrade
Campaign attribution (ad ROI)
ServiceTrade has no marketing attribution layer for UK trade channels
AI campaign copywriting
ServiceTrade has no AI marketing creative tools
WhatsApp Business messaging
ServiceTrade does not integrate with WhatsApp Business
Direct mail integration
VAT-compliant invoicing
ServiceTrade invoicing is built for US tax — not UK VAT workflows
Gas Safe cert storage
ServiceTrade has no UK trade compliance features
Customer self-serve portal
ServiceTrade has a customer portal for approvals and job history
Quote digital sign-off
ServiceTrade has quoting and online approval
Job scheduling & dispatch
ServiceTrade has scheduling and dispatch for commercial service teams
Mobile app (iOS & Android)
ServiceTrade has a field engineer mobile app
Service contracts / PSM
ServiceTrade has strong commercial service agreement management
Xero / QuickBooks integration
ServiceTrade integrates with QuickBooks — no native Xero UK integration
GBP pricing (no conversion)
ServiceTrade is priced in USD — UK businesses pay conversion fees
7-day free trial
ServiceTrade requires a demo call to access pricing and trial
UK-based support
ServiceTrade is a US company with US-based support
SMB accessible (under £200/mo)
ServiceTrade targets commercial contractors — pricing starts higher than SMB tools
HMRC-ready compliance
ServiceTrade is built for US compliance — not UK HMRC or MTD
AI quote drafting

Based on published feature sets as of May 2026. ServiceTrade does not publish pricing — contact them directly for a demo and quote.

Where Trade2Base pulls ahead

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UK-native vs US commercial platform

ServiceTrade is built for US commercial HVAC, fire protection, plumbing and mechanical contractors — USD pricing, US tax compliance, US-based support and US commercial workflows. UK trade businesses need VAT invoicing, Gas Safe certificates, CIS tax, Xero UK integration and HMRC-ready records. Trade2Base was built for UK trade businesses from day one.

📊

Campaign attribution for UK channels

ServiceTrade manages commercial service delivery and contract management for US contractors — it has no marketing attribution layer. Trade2Base connects Google Ads, Facebook, Checkatrade and directories to the jobs and revenue they generate, showing UK trade businesses their real cost-per-job across every marketing channel.

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Self-serve pricing vs demo-gated access

ServiceTrade requires a demo call before you can access pricing or trial the product. Trade2Base starts at £29/month with a 7-day free trial — no sales call, no implementation team, no minimum contract. Set up your first job in under 10 minutes.

Pricing comparison

ScenarioTrade2BaseServiceTradeNotes
Solo engineer£29/moDemo required (USD)ServiceTrade does not publish pricing
Small team (5)£99/mo£150–£400+/mo est. (USD)ServiceTrade targets commercial service contractors
Campaign attribution✓ All plansNot available
UK Gas Safe compliance✓ Built inNot available
WhatsApp integration✓ All plansNot available
Self-serve trial7 daysDemo call required

ServiceTrade pricing is not published — contact them for a demo. Trade2Base pricing is fixed in GBP with a self-serve trial.

When ServiceTrade might suit you better

  • You operate a US commercial HVAC, plumbing, fire protection or mechanical contractor focused on commercial building maintenance contracts — ServiceTrade is built specifically for this US commercial market
  • Your business needs advanced commercial service agreement management with deficiency tracking, recurring inspection scheduling and integrated customer portals designed for US commercial facilities managers
  • You already have an established US QuickBooks setup and want a field service platform that integrates with US accounting workflows and produces US-compliant tax documentation
  • Your team does commercial fire protection work with jurisdiction-specific code compliance, inspection report automation and regulatory documentation workflows built for US fire codes

Try Trade2Base free for 7 days

Built for UK trade businesses. GBP pricing, Gas Safe compliance, campaign attribution. No demo call required.

Start free trial

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