Reading

Job management software for Reading tradespeople

Know which Google and Facebook ads generate Berkshire jobs. Schedule engineers across Reading and the Thames Valley. Invoice on site and get paid faster.

No card required. Setup in under 10 minutes.

Trusted by Berkshire trade businesses

Berkshire Heating
Thames Valley Electrical
Berkshire Bathroom Studio
Reading Plumbing Co.
Berkshire Builders
Thames Valley Roofing

Built for Reading and the Thames Valley trade market

Reading is a major commercial and residential hub — with a tech-savvy customer base, high property values and strong demand for trade services across Berkshire. From dense town centre housing to large new build estates, corporate fit-outs and student HMOs near the university, Reading trade businesses face a competitive but high-value market. Trade2Base gives Reading tradespeople the tools to win more jobs and grow profitably.

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Berkshire scheduling

Schedule engineers across Reading, Wokingham, Newbury, Bracknell, Henley-on-Thames and the wider Berkshire and Oxfordshire area from one calendar.

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Campaign attribution

Reading trade businesses invest in Google Local Services Ads, Checkatrade and Facebook. Trade2Base shows which channels generate real booked jobs — not just website clicks or impressions.

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WhatsApp job updates

Automated WhatsApp messages for appointment reminders, engineer arrival notifications and invoice links. Reading customers expect fast, professional digital communication.

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VAT-compliant invoicing

Invoice on site with Stripe card payments and sync to Xero or QuickBooks. Professional invoicing that gets you paid faster.

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Gas Safe & NICEIC compliance

Store Gas Safe certificates, EICR reports and sign-off photos against every job. Always ready for Reading landlords, letting agents and housing association inspection.

Google review automation

Auto-request reviews after every completed job. Reading is a competitive tech-savvy market — build your Google reputation faster than rivals.

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Customer self-serve portal

Reading customers approve quotes, pay invoices and rebook online. Less admin, faster cash flow, better customer experience for tech-forward clients.

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AI quote drafting

Draft professional quotes for Reading new build estates, Thames Valley corporate offices, Victorian town centre properties and HMO student lets near the University of Reading.

Know your cost-per-job across every Reading channel

Reading trade businesses spend on Google, Checkatrade and Facebook. Trade2Base connects every campaign to the jobs and revenue it actually delivers.

  • Cost-per-booked-job by channel
  • Google Ads and Local Services Ads attribution
  • Facebook and Instagram campaign tracking
  • Checkatrade and MyBuilder ROI
  • All channels in one campaign dashboard
Campaign attribution — May 2026
Google Local Services Ads
10 jobs£8,000£33/job
Facebook Ads
6 jobs£4,800£36/job
Checkatrade
2 jobs£1,600£185/job
MyBuilder
1 jobs£800£140/job

What Reading tradespeople say

We cover RG postcodes for boiler installs and central heating across Berkshire. Trade2Base attribution showed Google Local Services Ads at £33/job versus £185 on Checkatrade. We reallocated the budget immediately — bookings went up 44%.

Mark Simmons
Director, Berkshire Heating
Reading

Our electricians cover Reading and into Oxfordshire. Trade2Base keeps jobs, NICEIC certs and invoices in one place. The WhatsApp automation has cut our inbound call volume by half.

Alison Frayne
Owner, Thames Valley Electrical
Wokingham

We renovate bathrooms and kitchens across Berkshire. The customer portal and Stripe payments are perfect for our tech-savvy Reading clients — they love being able to approve and pay online.

Stuart Webb
MD, Berkshire Bathroom Studio
Newbury

Questions from Reading trade businesses

Does Trade2Base work across Berkshire and Oxfordshire?

Yes — Trade2Base has no geographic restrictions. Reading trade businesses use it to coordinate engineers across all RG, OX and GU postcodes, from Reading to Oxford, Newbury and into Surrey from one dashboard.

Can I track Google Local Services Ads for Reading?

Yes. Trade2Base connects to Google Ads and Local Services Ads, showing cost-per-booked-job by campaign. For Reading tradespeople investing in Google, this data is essential for measuring actual return on marketing spend.

How does Trade2Base help Reading trade businesses compete?

Campaign attribution shows which channels drive profitable jobs, automated review requests build your Google profile, and the professional customer portal converts more enquiries into booked work. All in one connected platform.

Is there a free trial?

Yes — 7 days completely free with no card required. Set up your first job in under 10 minutes. No demo call, no implementation team, no minimum contract.

Start your free Reading trade trial

7 days free. No card required. Setup in under 10 minutes.

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