trade2base.
Software comparison · 2026

Trade2Base vs GorillaDesk

GorillaDesk is a US pest control management platform. Trade2Base is built for UK trade businesses — with VAT invoicing, GBP pricing, campaign attribution and full job management for pest control and any other trade from £29/month.

Our verdict:Trade2Base for UK trade businesses including pest control. GorillaDesk for US-based pest control operators.

Feature comparison

FeatureTrade2BaseGorillaDesk
Campaign attribution (ad ROI)
GorillaDesk has no marketing attribution or campaign ROI tracking
AI campaign copywriting
GorillaDesk has no AI creative tools
WhatsApp Business messaging
GorillaDesk does not integrate with WhatsApp Business
Direct mail integration
VAT-compliant invoicing
GorillaDesk has invoicing built for US tax — not UK VAT workflows
Gas Safe cert storage
GorillaDesk has no UK trade compliance features
Customer self-serve portal
GorillaDesk has a customer portal
Quote digital sign-off
GorillaDesk has estimate and digital sign-off
Job scheduling & dispatch
GorillaDesk has route optimisation and scheduling
Mobile app (iOS & Android)
Service contracts / recurring jobs
GorillaDesk has recurring subscription contracts — core to pest control
Xero / QuickBooks integration
GorillaDesk integrates with QuickBooks US but not Xero
GBP pricing (no conversion)
GorillaDesk is priced in USD — UK businesses pay conversion fees
7-day free trial
GorillaDesk offers a free trial
UK-based support
GorillaDesk is a US company with US-based support
Multi-trade capability
GorillaDesk is built specifically for pest control businesses
HMRC-ready compliance
GorillaDesk is built for US compliance — not UK HMRC or MTD
Campaign attribution
No attribution layer — cannot track cost-per-job by marketing channel

Based on published feature sets as of May 2026. Verify current GorillaDesk pricing and features directly.

Where Trade2Base pulls ahead

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Multi-trade platform vs pest control only

GorillaDesk is built exclusively for pest control businesses — route optimisation, chemical tracking, treatment records and pest-specific compliance are its core features. It does not support general trade work. Trade2Base supports pest control alongside any other trade — plumbing, electrical, building, HVAC — from one platform, including Gas Safe compliance, UK VAT invoicing and campaign attribution.

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UK-native vs US software

GorillaDesk is a US platform built for American pest control companies — USD pricing, US tax compliance, US-based support. UK pest control businesses need VAT invoicing, UK payment terms, HMRC-ready records and GBP pricing. Trade2Base is built for UK trade businesses and handles UK compliance from the ground up.

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Campaign attribution for UK pest control

GorillaDesk tracks which jobs you complete but has no concept of which marketing channels generate your customers. UK pest control businesses invest in Google Ads, Checkatrade and local directories. Trade2Base shows cost-per-booked-job by channel — so you know exactly where your marketing budget is working.

Pricing comparison

ScenarioTrade2BaseGorillaDeskNotes
Solo operator£29/mo$49/mo (USD)GorillaDesk Basic — USD, conversion fees apply
Growing team£99/mo$99+/mo (USD)GorillaDesk Pro — limited users
Campaign attribution✓ All plansNot available
UK VAT invoicing✓ Built inNot built for UK tax
WhatsApp integration✓ All plansNot available
Multi-trade (non-pest)✓ All tradesPest control only

GorillaDesk pricing is in USD — GBP equivalent varies with exchange rates. Trade2Base pricing is fixed in GBP.

When GorillaDesk might suit you better

  • You operate a pest control business in the United States — GorillaDesk is purpose-built for US pest control with features like chemical tracking, treatment maps and US pest compliance workflows that UK businesses will not need
  • Your entire business is pest control and you want deep pest-specific features like service agreement templates for annual contracts, chemical usage logs and pest control route optimisation designed around that business model
  • You use QuickBooks US edition and want native integration with a pest control platform that connects to QuickBooks for US accounting
  • You want a vertical-specific pest control platform and are comfortable with USD pricing and US-based customer support

Try Trade2Base free for 7 days

Built for UK trade businesses — pest control, plumbing, electrical and more. GBP pricing, UK compliance, campaign attribution.

Start free trial

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