Trade2Base vs mHelpDesk
mHelpDesk is a US field service management platform built for home service businesses in North America. Trade2Base is built for UK trade SMBs — with GBP pricing, UK compliance, campaign attribution and a 7-day free trial from £29/month.
Feature comparison
| Feature | Trade2Base | mHelpDesk |
|---|---|---|
Campaign attribution (ad ROI) mHelpDesk has no marketing attribution layer | ||
AI campaign copywriting mHelpDesk has no AI creative or copywriting tools | ||
WhatsApp Business messaging mHelpDesk does not support WhatsApp Business | ||
Direct mail integration | ||
VAT-compliant invoicing mHelpDesk invoicing is built for US sales tax, not UK VAT | ||
Gas Safe cert storage mHelpDesk has no UK compliance features | ||
Customer self-serve portal mHelpDesk has a customer portal | ||
Quote digital sign-off | ||
Job scheduling & dispatch mHelpDesk has scheduling and GPS dispatch features | ||
Mobile app (iOS & Android) | ||
Service contracts / PSM mHelpDesk supports recurring service contracts | ||
Xero / QuickBooks integration mHelpDesk integrates with QuickBooks but not Xero | ||
Per-business pricing mHelpDesk charges per user | ||
7-day free trial mHelpDesk offers a free trial | ||
UK-based support mHelpDesk is US-based with US business hours support | ||
SMB accessible (under £200/mo) mHelpDesk pricing scales with users — can exceed £200/mo | ||
AI quote drafting | ||
GBP billing mHelpDesk bills in USD |
Based on published feature sets as of May 2026. mHelpDesk pricing in USD — verify with mHelpDesk directly.
Where Trade2Base pulls ahead
UK-first vs US home service software
mHelpDesk was built for US home service businesses — pool services, pest control and HVAC in North America. UK VAT invoicing, Gas Safe certificate management, NICEIC compliance and UK trade workflows are not its focus. Trade2Base was built specifically for UK plumbers, electricians, heating engineers and builders.
Campaign attribution mHelpDesk has not built
mHelpDesk manages the operational side of field service but has no marketing attribution layer. Trade2Base connects Google Ads, Facebook and local directories to the actual jobs and revenue they generate — showing cost-per-booked-job by channel. For UK trade businesses running active marketing, this is essential intelligence.
GBP pricing with no currency risk
mHelpDesk bills in USD, exposing UK businesses to exchange rate risk and unexpected charges. Trade2Base is priced in GBP — £29–179/month flat with no setup fees. What you see in pounds is what you pay, with no currency conversion costs.
Pricing comparison
| Scenario | Trade2Base | mHelpDesk | Notes |
|---|---|---|---|
| Solo engineer | £29/mo | $55+/mo (USD) | mHelpDesk per-user, USD billing |
| 5-engineer team | £99/mo | $225+/mo (USD) | Trade2Base flat vs per-user USD |
| Self-serve trial | ✓ 14 days | ✓ Free trial | Both offer trials |
| Campaign attribution | ✓ All plans | Not available | |
| UK Gas Safe compliance | ✓ Built in | Not available | |
| Xero integration | ✓ | QuickBooks only |
Trade2Base pricing is fixed in GBP with no setup fees. mHelpDesk bills in USD — verify current exchange rates and pricing directly.
When mHelpDesk might suit you better
- You operate a home service business in the US or Canada — mHelpDesk is built for North American markets with US sales tax, US payment processing and integrations with US-specific platforms
- You run a pool service, lawn care or pest control business in North America where mHelpDesk has specific features and workflows designed for those verticals
- Your entire software stack is already US-based and you prefer a single USD billing relationship across all business subscriptions
- You need specific integrations with US-based home warranty companies, US lead generation platforms or US-specific review sites that mHelpDesk supports natively
Try Trade2Base free for 7 days
GBP pricing, UK compliance built in. No USD billing, no US support hours.
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